F4Marketing

Focused on Client Success

We increase sales, investment, and awareness for our partners.

Fabulously Creative

Great ideas combine analysis and insights for new perspectives.

Financially Savvy

Yes, we’re creative, but we also love numbers.

Fast Service

We do now, tomorrow, next week, and next month (but not yesterday.)

principles

We develop
clear positionings,
strong differentiators, and
robust strategies.

Only then do we create executional elements
such as a logo, promotional plan, and website.

Many new businesses skip the strategy and jump right to execution only to realize later that they are not attracting the clients they had hoped to reach.

By starting with a robust strategy, they can successfully reach profitable clients who value their work.

This process creates success now and for the future by combining solid thinking with amazing creativity. Anything less leads to future confusion, rebranding, and repositioning.

expertise


Melissa J. Fisher, MBA, BFA, Growth Strategist and Principal, brings a
wide range of expertise to projects. 

Mattel Toys brand management: Disney, Nickelodeon, Harry Potter brands

Directed global ad agencies

Mattel Toys brand management: Disney, Nickelodeon, Harry Potter brands

Bath & Body Works Core Brand Merchant

Mattel Toys brand management: Disney, Nickelodeon, Harry Potter brands

Anchor Hocking Marketing VP

Mattel Toys brand management: Disney, Nickelodeon, Harry Potter brands

Miami University Alumni Association Board of Directors, Committee Chair

AOL brands Director, Business Strategy

Directed global ad agencies

UnionTools Marketing VP

OSU Business Faculty: Strategy, Consumer Behavior, Market Research, Global Marketing, Advertising/Promotion, MBA

Bissell Forward Thinker External Expert Roundtable

Anchor Hocking Division Marketing VP

UnionTools Division Marketing VP

Bath & Body Works Division Core Brand Merchant

success focus

Grow your business