Issue: This nationwide healthcare recruiting firm needed to reposition for growth and the challenges of today’s healthcare environment.
Action: We identified three sustainable competitive advantages and highlighted them in updated branding, online presence, and messaging.
Result: Customers and applicants have the confidence of knowing that they are working with true professionals who create win-win opportunities.
“I was introduced to Melissa Fisher during a period when our company was going through a reorganization. We needed someone who could lead us in the best way to market and brand our company. I wanted to maintain our sophisticated and professional approach but I wanted to add innovation. Melissa delivered and she continues to deliver. I was impressed with the fact that for such a reserved lady she can definitely think outside the box. I highly recommend Melissa and her strategic approach. Melissa will have you work the whole process from beginning to end and ongoing. "Marketing never stops and never rests”
Margaret (Peg) Tobin, President/CEO at Tobin & Associates <<